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Watch the Sega shareholder meeting that ended the Dreamcast

I'm sure most of you who have even a passing interest in the history of the Dreamcast will have seen the numerous videos of the Sega New Challenge Conference 1998; during which Sega's final console was first revealed to the world. Obviously, at the time nobody knew the Dreamcast would be the ultimate entrant in Sega's home console hardware catalogue, but c'est la vie innit bruv.

What - I'll wager - most people haven't seen, is the bookending 'Structural Reform Plan Briefing Session, Sega Co. Ltd' meeting held on January 31 2001 during which the Dreamcast's short life was extinguished, and Sega repositioned itself as a software pubisher. I know I certainly hadn't - until now. To be honest I didn't even know a recording of the meeting existed online, not in the public domain anyway, but it seems one savvy YouTuber captured the live feed and subsequently posted it to his channel:


As you'll see from the upload date, Dave Freeman posted this to his YouTube channel back in 2015 and states in the description that he captured it himself from a live feed; and judging from the number of views (around 5000 at the time of writing) not a great number of people have seen this. Through the power of modern technology (well, YouTube) it's now possible to add auto-generated English - or indeed any other language - subtitles to the video so it is fairly easy to grasp what is being said if you don't speak Japanese. To do this, activate closed captions and then select the little settings cog, click on Japanese (auto generated) and from the next menu select Auto-translate. It will then present you with a scrollable list of supported languages.

Anyhow, I stumbled upon this while searching for something else entirely unreleated and thought it was worth sharing here. As ever, apologies if this is old news but I found it quite fascinating. Dave - if you are reading this I tried to find a way to contact you but couldn't - but rest assured, this recording is of historical significance so you were totally right to archive this shareholder meeting for posterity.

2 comments:

Lewis Cox said...

It’s like seeing Darth Vader cut down Obi Wan 😭

Tom Charnock said...

I've noticed some people saying they don't know how to activate the auto translated subtitles. I've added the following: To do this, activate closed captions and then select the little settings cog, click on Japanese (auto generated) and from the next menu select Auto-translate. It will then present you with a scrollable list of supported languages.